Ford Motor Co.

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Press Release $F Ford Motor Co.

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Ford’s Best March Retail Sales Result in Eight Years Led by Fusion and F-Series; Lincoln Up 31 Percent
  • Ford Motor Company March U.S. sales increase 3 percent compared to last year with 244,167 vehicles sold; retail sales of 166,030 vehicles up 3 percent for the best March retail result in eight years
  • Ford Fusion posts record sales month with 32,963 cars sold, up 9 percent from last year’s record month
  • Ford F-Series tops 70,000-vehicle mark with 70,940 vehicles sold, up 5 percent
  • Lincoln MKZ sales increase 72 percent for a best-ever record sales month; Lincoln total sales up 31 percent

DEARBORN, Mich.--(BUSINESS WIRE)-- Ford Motor Company U.S. total March sales of 244,167 vehicles are up 3 percent from a year ago. Retail sales of 166,030 vehicles are up 3 percent and represent the best March result in eight years.

“March sales turned noticeably higher mid-month and finished strong,” said John Felice, Ford vice president, U.S. marketing, sales and service. “Fusion set an all-time record in March, as overall retail sales in the West continued to expand at the fastest rate in the nation – including California being up 32 percent. F-Series also had a very strong month, as did Lincoln MKZ.”

Ford Fusion sales of 32,963 vehicles set an all-time monthly record since the vehicle was introduced in 2005. The western region of the U.S. continues to drive Fusion retail sales higher, including a 22 percent increase in March.

Ford F-Series surpassed the 70,000-vehicle sales mark with 70,940 trucks sold. During the last seven years, F-Series has surpassed the monthly 70,000 truck mark only four times. Last month marks F-Series’ highest March sales volume since 2008.

Lincoln MKZ sales of 4,052 vehicles are up 72 percent, setting an all-time monthly sales record. The strong performance of MKZ drove overall Lincoln sales to a 31 percent increase in March, the sixth straight month of sales gains. During the last six months, Lincoln has increased sales 27 percent with 43,445 vehicles sold.

 

FORD MOTOR COMPANY MARCH 2014 U.S. SALES

             

March

%

Year-To-Date

%
2014 2013 Change 2014 2013 Change
SALES BY BRAND
Ford 235,198 229,335 2.6 561,155 582,584 -3.7
Lincoln 8,969 6,825 31.4 21,603 15,899 35.9
Total Vehicles 244,167 236,160 3.4 582,758 598,483 -2.6
 
SALES BY TYPE
Cars 86,791 84,611 2.6 196,493 211,436 -7.1
Utilities 70,998 68,548 3.6 175,371 178,472 -1.7
Trucks 86,378 83,001 4.1 210,894 208,575 1.1
Total Vehicles 244,167 236,160 3.4 582,758 598,483 -2.6
 
FORD BRAND
Fiesta 6,592 6,728 -2.0 15,598 16,028 -2.7
Focus 23,974 24,929 -3.8 51,903 61,898 -16.1
C-MAX 2,295 3,769 -39.1 5,566 9,677 -42.5
Fusion 32,963 30,284 8.8 77,578 80,558 -3.7
Taurus 5,689 7,003 -18.8 12,309 16,984 -27.5
Police Interceptor Sedan 887 926 -4.2 2,285 2,458 -7.0
Mustang 9,305 7,688 21.0 19,596 17,320 13.1
Ford Cars 81,705 81,327 0.5 184,835 204,923 -9.8
 
Escape 28,701 28,934 -0.8 71,305 72,983 -2.3
Edge 12,862 12,237 5.1 33,238 31,534 5.4
Flex 2,498 2,167 15.3 6,126 5,444 12.5
Explorer 17,751 17,509 1.4 42,368 48,649 -12.9
Police Interceptor Utility 1,583 1,090 45.2 3,700 2,548 45.2
Expedition 3,720 3,070 21.2 8,689 7,928 9.6
Ford Utilities 67,115 65,007 3.2 165,426 169,086 -2.2
 
F-Series 70,940 67,513 5.1 173,358 168,843 2.7
E-Series 11,642 11,316 2.9 27,607 27,639 -0.1
Transit Connect 3,046 3,655 -16.7 7,431 10,426 -28.7
Heavy Trucks 750 517 45.1 2,498 1,667 49.9
Ford Trucks 86,378 83,001 4.1 210,894 208,575 1.1
 
Ford Brand 235,198 229,335 2.6 561,155 582,584 -3.7
 
 

March

%

Year-To-Date

%
2014 2013 Change 2014 2013 Change
LINCOLN BRAND
MKZ 4,052 2,360 71.7 9,218 3,758 145.3
MKS 1,034 924 11.9 2,440 2,755 -11.4
Lincoln Cars 5,086 3,284 54.9 11,658 6,513 79.0
 
MKX 2,581 2,354 9.6 7,101 6,066 17.1
MKT 556 571 -2.6 1,283 1,493 -14.1
Navigator 746 616 21.1 1,561 1,827 -14.6
Lincoln Utilities 3,883 3,541 9.7 9,945 9,386 6.0
 
Lincoln Brand 8,969 6,825 31.4 21,603 15,899 35.9
 

About Ford Motor Company

Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 181,000 employees and 65 plants worldwide, the company’s automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford and its products worldwide, please visit http://corporate.ford.com.

For news releases, related materials and high-resolution photos and video, visit www.media.ford.com.

Ford Motor Company

Erich Merkle
313.806.4562
emerkle2@ford.com

Source: Ford Motor Company

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